“You’re never too old, too wacky, too wild, to pick up a book and read to a child.” – Dr. Seuss Think about this for a minute: can your child read the words on the page of a book and sound them out properly, but when you ask what it means, they can’t tell you?…

“Never Assume Anything…” ~ Richard Winkler In July, Akili Network commissioned a survey from Geopoll and the research showed that since the launch of Akili Kids! in March, the channel has become the most-watched Children’s TV Channel in Kenya and is also second to Citizen TV as the most viewed channel in homes with children…

Tips for Making Children’s Content That’s Great Fun to Watch, Yet Not Totally Brainless   Akili Kids! launched at the end of March 2020 and is already a favorite in homes across Kenya. We run a variety of programs, some animated, some live action. Our vision is to grow our offering of local programs over the next three years.…

Scheduling Strategy  The free-to-air TV market in Kenya is dominated by Citizen TV, KTN, NTV, K24 and KBC. This dominance is both from audience ratings and revenue making. The common belief is that TV consumption REALLY starts at 6pm and daytime advertising does not attract a lot of revenue because most of the biggest shows on…